Empowering deserving military families with educational support and opportunities.
- Built for performance; Shaped by experience; Wrapped in innovation -
The latest version of the very successful D.N.A. (DryJoys Next Advancement) franchise launches today with the introduction of the all-new D.N.A. Helix. Featuring a wider platform and a structured, lightweight construction to create power from the ground up, DNA Helix is available on footjoy.com and wherever FJ golf shoes are sold.
Originally launched in 2014, the DNA category has been widely adopted at every level of play, including on the worldwide professional Tours.
Inspired by that heritage of success, DNA Helix was developed from the ground up based on specific feedback from the world’s best players who value the combination of flexibility and comfort but requested more platform stability, particularly in the heel area of the shoe.
“I’ve worn every version of DNA and this is by far the best for me,”said Scott Stallings. “The additional support they built in, especially laterally as I move back and through the ball, is fantastic."
The new NitroThinTM 3.0 TPU (thermoplastic polyurethane) outsole foundation in DNA Helix was developed to deliver the additional stability requested by Tour players. In fact, DNA Helix is 38% more stable than its predecessor. This was achieved by increasing the width between the cleat receptacles in the heel by 13% for more surface coverage underfoot. In addition, a new fit-bed was developed with more lateral stability and the integration of a 3D FoamCollar also helps to lock the player’s foot in place.
The new outsole also features strategically placed cut-outs in the TPU to expose more of the softer midsole which contributes to this outsole being 23% lighter than the previous version as well as being more flexible.
“While it was certainly a challenge to improve upon a shoe as successful as D.N.A., the continued dialog we have with our Tour staff revealed there was an opportunity to improve the overall performance of the category,”said Keith Duffy, Senior Product Manager, Footwear. “But this isn’t just an update for us. D.N.A. Helix is a completely new golf shoe built from the ground up to deliver Tour-level performance and lightweight comfort for all players.”
In addition to a wider platform, several new performance and comfort enhancements were integrated, including:
Jason Dufner returned to the winners circle this Sunday at the Memorial Tournament presented by Nationwide. On a blustery Sunday, Dufner shot even par on the front nine to remain in the hunt of the title. On the closing nine, Dufner carded four birdies including a clutch par save on the final hole to win by two strokes.
Dufner stated post round, "I played really well today, I stuck in there. I felt really confident going into the back nine. I kinda got through the front nine and I felt like I have a chance to win this, let's be aggressive and I was proud I was able to do that."
Dufner relied on FJ ICON MyJoys golf shoes en route to the victory. This is Dufner's fifth PGA Tour victory.
Click here for your chance to win a pair of FJ ICON MyJoys Golf Shoes!
NO PURCHASE NECESSARY. Void where prohibited. Open to US residents 18 years or older.Sweepstakes will begin at 12:01AM ET on 6/5/2017 and end 6/7/2017 at 11:59PM ET.
The Memorial Tournament presented by NationwideShoe Count:
FJ - 55%
Nearest Comp - 15%
Kevin Kisner shot a final round 4-under par 66 to reach 10-under par for the tournament. On the final hole of regulation, Kisner made a clutch up and down from over the green to seal the victory at the Dean and Deluca Invitational.
Kisner relied on the structured performance of DryJoys Tour MyJoys and the ultimate performance and feel of the StaSof golf glove en route to victory.
This is Kisner's second career PGA Tour victory.
Dean and Deluca Invitational
FJ - 59%
Nearest Comp - 17%
FJ - 34%
Nearest Comp - 24%
Billy Horschel shot a final round one under par 69 to reach twelve under par for the week at the At&t Byron Nelson. The total was good enough to enter a two man sudden death playoff. On the first playoff hole Horschel made a routine 2-putt par. His playing competitor couldn't match the score making Horschel the champion.
Horschel relied on FJ ICON MyJoys and the StaSof golf glove en route to victory.
This is Horschel's fourth PGA Tour victory and first since winning the Tour Championship and Fedex Cup in 2014.
D.A. Points shot a final round 66 to win the Puerto Rico Open by two strokes over his nearest competitor.
This is Points third career PGA Tour Victory. The win earns Points an exemption into the PGA Championship and The Players Championship.
Points relied on FJ golf shoes and the SciFlex Tour golf glove.
Puerto Rico Open Shoe Count
FJ - 69%
Nearest Comp - 14%
Puerto Rico Open Glove Count
FJ - 42%
Nearest Comp - 23%