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FootJoy Introduces Completely Redesigned Contour Series™ category
Golf’s most comfortable shoe just got even more comfortable with the introduction of the all-new Contour Series™ from FootJoy®, the #1 Shoe in Golf. Since its launch in 2001, Contour Series has enjoyed tremendous success as the #1 selling shoe in golf. The straight-from-the-box comfort fit construction, soft supple leather, consistent fit and unrivaled number of sizes and widths propelled Contour Series to the top of the footwear leaderboard with more than 6 million pairs sold and counting. With this major overhaul, golf’s #1 shoe is now even lighter, more flexible and more comfortable while still delivering the fit and feel that keeps players coming back to Contour year after year. “The success of Contour really begins with the consistent fit and unparalleled comfort players experience when they wear it, so we made sure we delivered on those expectations first and foremost with the latest version,” said Doug Robinson, VP of Golf Footwear Worldwide. “After that, however, we reconsidered every material and construction element to ultimately deliver our best Contour yet.”LIGHTWEIGHT COMFORT
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FootJoy, the #1 shoe in golf, announces the introduction of Contour Casual, a comfortable, spikeless footwear category for on and off the golf course. Contour Casual is an extension of FJ's very successful Contour Series franchise, the best selling golf shoe in the world, and will be developed using the same construction. The result is a versatile shoe comprised of super-soft, premium materials that delivers lightweight underfoot comfort, waterproof protection, industry-leading size options and world-class fit. "This shoe is the ideal option for the golfer who enjoys the convenience of wearing the same shoes from the practice area to the grill room but still demands the premium materials, comfort and style FootJoy has delivered for over 100 years," said Mike Foley, Director of Marketing, Footwear. Contour Casual will deliver the most sizing options in the casual spikeless category with 47 possible length/width combinations, including whole and half sizes in narrow, medium, wide and extra wide widths. The shoes will be offered in four colors - dark brown/green, black/taupe blaze, white/taupe blaze and navy/red. Available: March, 2012 – 54275 (dark brown/green) and 54284 (black/taupe blaze)May, 2012 – 54251 (white/taupe blaze) and 54268 (navy/red)MSRP: $115
There were two compelling duels over the weekend that featured top international FJ players battling down the stretch to secure tournament victories. Further proof that FJ is the #1 shoe and glove wherever the best players in the world compete. At the Ricoh Women's British Open, Yani Tseng (Women's DryJoys, Women's StaSof) of Taiwan made a 6-foot putt on the 18th hole Sunday to win by one stroke over Katherine Hull (Contour Series style #54158) of Australia.It was the 21-year-old Tseng's third major title and second of the year to go along with the Kraft Nabisco. She has four LPGA victories overall, having won 2008 LPGA Championship and 2009 Corning Classic.Hull came into the round trailing by four strokes but trailed by just one heading into the 18th. But she missed a 20-foot birdie attempt and had to settle for a 70, and Tseng made her par putt to shoot 73 and total 11-under 277 at Royal Birkdale."I was nervous and tired with all the pressure and attention out there today," Tseng said. "Katherine played really well and put me under a lot of pressure. It was the toughest win I've had to date. I usually come from behind to win. I've never won from the front before."------------------------Meanwhile, two FJ ambassadors battled it out in Ireland where Ross Fisher (FJ ICON style #52005, Pure Touch Limited glove) defeated local favorite Padraig Harrington (SYNR-G style #53918, Pure Touch Limited) to win the Irish Open by two strokes. Fisher led by one to start the day and fired a final round 6-under 65 for an 18-under 266 total and his fourth career victory. Harrington was persistent throughout the day and tied Fisher for the lead on three occasions en route to a 7-under 64. One of those ties occurred on the par-5 15th hole where Harrington knocked in a 10-footer for eagle only to see Fisher respond with back-to-back birdies on the 15th and 16th to take the lead for the final time. "I have come close to winning in Ireland a couple of times in the past," Fisher said. "And to get the victory done in front of record crowds and to beat Paddy, who was obviously fighting all the way, is something I will definitely treasure for a long time."