The Irish Open returned to Adare Manor in May and to celebrate FootJoy’s status as ‘Official Shoe of the European Tour’, the FootJoy Sales Team in Ireland gathered to form a team in the pro-am preceding the event.
Partnered with Swedish Tour professional Pelle Edberg, a distinctive figure in his coloured headband and white FootJoy Classics, were Adrian Hawe, Keith Bardon and Stuart Paul. Pelle was a charming host, pleased to have good golfers on his team and interested in the latest news from the #1 Shoe and Glove in Golf.
With three low handicap amateur players the ‘better ball net score’ format did not favour the team, but some sterling play, not least an outrageous 40 foot putt on the last from Keith helped the team to a score of 66 and mid-field respectability.
More importantly, the day was about getting an ‘inside the ropes’ view of a European Tour event and catching-up with as many FootJoy players as possible at the tournament (a mere 69% of the field).
And the day must have benefited Pelle, who then shot a season-best 64 at the Austrian Open at Fontana GC to take the lead after day one!
More details of a memorable day on a magnificent golf course can be found on the FootJoy Tour Blog.
The experience of Tour Pro’s like Martin Kaymer and David Griffiths working with FootJoy to fine-tune the fit of their shoes (See Tour Diary) and the realisation that just what an important difference careful fitting can make to shoe comfort, got us thinking about the issues of comfort and fit.
Every FootJoy shoe properly fitted will be comfortable. Take the FootJoy Contour Series. Soft breathable full grain leather enables wear straight out of the box. A lightweight outsole and TPU Stability Bridge combine lateral stability with forefoot flexibility while a Fit-Bed and strategically placed cushioning hold and support the foot through the swing and throughout the round.
However, to get the full benefit of such an advanced design, a player still needs to be correctly fitted. FootJoy has taken the details from thousands of shoe fittings over recent years and many golfers are surprised that when their feet are precisely custom fitted, their perfect shoe size (or width) is invariably a little smaller than that they typically wear.
Having established your optimum shoe size, width (and even last shape) the FootJoy shoe that adds an extra dimension is of course the FootJoy ReelFit. Here, the unique BOA® Lacing System provides the most precise and constant fit - making tightening of the laces at the turn, a thing of the past.
For most golfers a careful shoe selection with the help and advice of your Pro or FootJoy retailer will be job done. That said, there are many golfers who have different sized feet, meaning that any standard pair of shoes will inevitably be a compromise on fitting and comfort. However, even in this situation FootJoy have a solution and that is MyJoys.
FootJoy’s custom shoe programme allows a different size/width fitting to be ordered for each shoe in a pair at no extra cost. Everything is explained on the MyJoys website where, once you’ve created your individual shoe design and specification, simply take the printed summary to your FootJoy Pro or retailer who will then place the order on your behalf. Approx 2-4 weeks later you will be waltzing down the fairways in ultimate style!
FootJoy shoes off the shelf, or bespoke FootJoy shoes through the MyJoys programme, you can trust the #1 Shoe in Golf to have both fit and comfort well and truly covered.
In the last issue of The Comfort Zone, we invited you to log-on to the MyJoys website and design a pair of shoes with Ian Poulter in mind. Ian (wearing FootJoy as ever) had just had a very strong showing in The Masters including his memorable hole in one at the 16th.
Many of you responded to the request and we had some high quality entries. Two stand-out designs were the worthy winners of FootJoy MyJoys golf shoes. The first from Brian Moss selected a pair of MyJoys Contour style (of which we’re sure Ian would approve) which were personalised with the unique ‘Camo’ print saddle with bold FJ initials the TV cameras would be sure to pick-up on Tour.
The second winning entry came from Chris Smyth who was ahead of the game with a DryJoys ‘Tech’ design inspired by Ian’s favourite football team and their legendary manager. Both winners have now selected their very own MyJoys with our compliments
India’s Jeev Milkha Singh won in dramatic style with his final round of 18 consecutive pars. The Team DryJoys player, who had a four-stroke lead going into the final round, finished on 15-under-par 198 to claim his third European Tour Victory and the prize money of £170,000.
The FootJoy player strode to victory in the ultimate comfort of a pair of all black FootJoy DryJoys #53523 and has now moves Singh to ninth position on The European Tour Order of Merit with €731,692. Fellow Team DryJoys member Ross McGowan missed the event as he is on his way to compete in his first major at the US Open at Torrey Pines having qualified in fine fashion at Walton Heath.
This follows on the back of Adam Scott’s victory at the EDS Byron Nelson Classic recently in the US. As more of a traditionalist, Adam relied on the White with Black Saddle DryJoys PODS #53562 which carried him to a dramatic victory as he holed a monster putt on the final hole.
DryJoys – Tour Tested Player Approved
FootJoy - 63%
Nearest Competitor - 21%
FootJoy Year to Date - 61.8%